There is no underestimating the increased importance of using all forms of social media within your company or brand’s marketing campaigns. With thousands, and thousands of eyes on social media sites and apps all day, every day (including on mobile) it is foolish to ignore Twitter and Facebook when it comes to your marketing. However, a lot of companies are still missing out on an entire section of social media: Instagram users.
The cost effective, results orientated marketing strategies that are being implemented on Facebook and Twitter can also be used (with a few slight twists) on the photo-sharing app Instagram. In the uber competitive battleground of Singapore, a smart Instagram marketing service might just be the thing that gives you the cutting edge on your competition and pushes your brand to the next level.
Using Instagram, you can reach out and connect with your customers, as well as reach out to a brand new and targeted audience using specifically tailored hash tags and promotional photos or videos. Using well-tailored Instagram marketing services you can access eyes that maybe you would not be able to reach with the content you post to Facebook or Twitter. By accessing this new segment of the social media marketplace you can better communicate and deliver your brand’s message, as well as spread awareness about your product.
While Instagram marketing does not have to be totally different than the marketing campaigns you run on Facebook or Twitter, this social media site allows you to spread your message in a much different manner. Without the character limit of Twitter, you have the same freedom of expression that Facebook gives you by having more space to write your message, but you keep the hash tag system that has proven so popular and successful on Twitter. Truly, Instagram is the beautiful combination of all the social media marketing benefits rolled into one package.